Beth is passionate about bringing her years of business and technology experience to changing healthcare ecosystems. Beth is a media technology professional, product and marketing strategist and serial entrepreneur who has spent the last several years focused on eHealth. Beth was a founding member of the internationally renowned Multimedia Studies Program at SFSU where she taught and published a book on multimedia. She then worked in hardware, software and services at such top firms as Silicon Graphics, Macromedia and the digital agency Circle, (bought by Euro RSCG). Beth has since founded games and apps companies including Signal 2 Productions, Match Factor and D2S Games. She helped produce and publish more than 30 casual games and apps, including over a dozen apps for health and wellness. Beth is an advisor to many start-ups and health care accelerators including MonARC Bio, Oncoustics, and Launchpad Digital Health. She serves on the Biotechnology Innovation Organizations Digital Health Committee and is a frequent speaker at healthcare and media events. At Pear Therapeutics, Beth helped to build the product and development teams and has successfully led the design, development and commercialization of six sub-clinical products. She also led the development of Pear’s first clinical product, reSET, for the treatment of Substance Use Disorder and its submission to the FDA. She and her teams are currently at work on a number of products for the treatment of mental and behavioral health disorders all based on the patented Pear approach and platform.